Chola Gold Loan

Unlock More Value from Your Gold

Cholamandalam Investment and Finance Company Limited (Chola), a Murugappa Group company, is one of India's most trusted financial services providers. With decades of experience and a strong nationwide presence, Chola delivers simple, transparent and customer-first financial solutions. Our gold loan offering is built on strong processes, secure storage and flexible repayment options — helping you unlock the full value of your gold with complete confidence

Get higher loan eligibility and flexible repayment options with Chola Gold Loans. Pay monthly interest or repay everything at the end — the choice is yours.

Key Highlights

  • Higher loan eligibility with Interest-Only option
  • Loans starting from ₹5,000
  • Quick processing and disbursal
  • Safe & secure gold storage

Features & Benefits

Wide Loan Range Wide Loan Range
Balance Transfer Balance Transfer
Easy Renewal & Part Release Easy Renewal & Part Release
Quick Processing Quick Processing
Convenient Tenure Convenient Tenure
Easy Renewal & Part Release Easy Renewal & Part Release
Gold Safety Assurance Gold Safety Assurance

Quick Financial Support

You can apply for a Chola Gold Loan if you meet the following criteria.

  • Indian individual — no co-borrower required
  • Aged between 21 and 75 years
  • Own gold jewellery or coins of 18 karats or above
  • Meet internal credit and verification requirements
  • Within serviceable pin code distance from branch
  • Loans above ₹2.5L: repayment capability assessment

Gold Requirements

What Gold Do We Accept?

Accepted

  • Gold ornaments — necklaces, bangles, earrings, chains (18K+)
  • Gold coins up to 50g aggregate per borrower
  • Wax bangles up to 25% net weight (max 30g gross)
  • Sikh / Punjabi Kada up to 100g (18K+)
  • Bengal Bangles (Pola, Shanka, Noa) — under 3g net

Not Accepted

  • Gold biscuits, bars, bullion
  • Diamonds, platinum, white gold, rose gold
  • Gold statues, vessels, spoons, crowns
  • Rajasthani Kundan sets, Baju bands
  • Broken items or ornaments with >50% stone weight
  • ETFs or mutual funds backed by gold/silver

Your Gold is Safe with Chola

🏦 Secure Vault Storage

Strong rooms with dual-control OTP access under central surveillance. Two joint custodians are required to retrieve any pledged gold packet.

📡 Tamper-Proof RFID Tracking

Every gold packet is sealed with a unique RFID tag. Any opening triggers a mandatory re-appraisal and fresh tagging to ensure complete traceability.

📹 24×7 CCTV Surveillance

All gold appraisal and handling activities are conducted under continuous CCTV monitoring and recorded for compliance.

🛡️ Insurance & Compensation

Pledged gold is insured throughout the loan tenure. In case of release delays beyond seven working days attributable to Chola, compensation of ₹5,000 per day is provided.

📋 Periodic Audits

An independent regional audit team conducts regular branch and vault inspections. Every unaudited packet is checked to ensure integrity.

🔐 Controlled Handling

Professional Cash Management Services are used for transportation. Branch employees do not carry cash or gold outside the branch premises. All transit is fully insured.

Frequently Asked Questions

  • What is a gold loan?

    A gold loan is a secured loan where you pledge your gold ornaments as collateral to get funds for a specified period. The loan amount is based on the value and purity of the gold pledged.

  • What is the difference between Bullet and Interest-Only loans?

    In a Bullet loan, you pay nothing during the tenure — principal plus interest is paid as a lump sum at maturity. In an Interest-Only loan, you pay just the interest every month, and the full principal is repaid at the end.

  • What gold do you accept?

    We accept gold ornaments and coins of 18 karats and above. Gold bars, biscuits, bullion, diamonds, platinum, and broken items are not accepted.

  • How long does it take to get a gold loan?

    The entire process — from gold evaluation to KYC verification to disbursal — can be completed in about 30 minutes at any Chola Gold Loan branch.

Years of Excellence

47

Years of Excellence

States & Union Territories

32

States & Union Territories

Strong Workforce

71,260+

Strong Workforce

Branches

1757

Branches

Assets Under Management

₹2.27 lakh Cr

Assets Under Management

Happy Customers

44.7 lakh+

Happy Customers